As a freelance consultant, I work flexibly so your budget stretches further vs a more traditional and rigid PR agency approach.

My expertise spans all areas of brand building. I excel in creating a bigger strategic, creative communications plan that spans across the marketing mix.

Tailoring activity directly to your brand, I develop a bespoke communications plan that covers anything from day-to-day press office, right through to bigger strategic 360 campaigns and partnerships. 

My magic is in the storytelling, helping you define your USP, capitalising on trends and bringing it all to life through authentic and relevant communications - partnering with the right people to story-tell through and building a credible, trustworthy and engaging community of brand loyalists.

I have ample experience writing Global strategic PR plans that can be utilised across markets, as well as delivering hands on UK plans that drive coverage in the titles that matter.

I pride myself on my relationships within the industry, whether that’s beauty editors, influencers, retailers, photographers, experts, graphic designers - the testimonials are a testament to this.

Powder Services include:

Global & UK strategic consultancy   |   Creative communications & storytelling   |   Press events

Media, influencer & VIP engagement  |   Bespoke toolkits  |  Brand positioning & storytelling

Retailer consultancy & pitches  |   Partnerships & collaboration management

Photoshoots & content creation   |   Social & digital development